Privacy and Cookies

Last revised on December 27, 2016

Your privacy is important to us. We value the trust you have placed in us, and are committed to protecting and safeguarding any personal data you give us. This document describes how we use and process your personal data and how we use cookies. It also tells you how you can contact us if you have questions about your personal data or about cookies.

Formula.Voyage offers online travel-related services through its own websites and mobile apps and through other online platforms such as partners’ websites and social media. The information that follows applies to all of these platforms. Formula.Voyage may amend the Privacy and Cookies Policy from time to time, so visit this page regularly to keep abreast of the updates. If you disagree with this Privacy and Cookies Policy, you should discontinue using our services.


What kind of personal information does Formula.Voyage use?

When you make a purchase or booking, you are asked for your name and email address. You might also be asked for your home address, telephone number and payment information.

To make it easier to manage your purchases and bookings, you can open a user account. This allows you to save your personal settings, review previous bookings and manage future reservations. You can also login using your existing social media accounts.

When you visit our websites, even if you do not make a purchase or booking, we may collect certain information, such as your IP address, which browser you’re using, and information about your computer’s operating system, application version, language settings and pages that have been shown to you. If you are using a mobile device, we might also collect data that identifies your mobile device, device-specific settings and characteristics and latitude/longitude details. When you make a purchase or booking, our system registers through which means and from which websites you have made your purchase.

We may also receive information about you when you use certain social media services.

Why does Formula.Voyage collect, use and share your personal data?

Bookings and purchases: First and foremost, we use your personal data to complete and administer your online purchase or booking and forward your details to the supplier you have booked.

Customer service: We provide international customer service 24/7 from our offices. Sharing your details with our customer service staff allows us to respond when you need us.

Guest reviews: We use your contact information to invite you by email to write a guest review after your experience. This can help other travelers to choose products and services that suits them best.

Account administration: We offer a user account facility on our website. We use the information you give us to administer this, allowing you to manage your purchases, take advantage of special offers, make future purchases more easily and manage your personal settings. Managing personal settings allows you to keep and share lists, share photos, and see other information you have provided about your previous purchases. It also allows you to see any reviews you have submitted about products and services you purchased before. If you want, you can share certain information in your user account by creating a public profile that’s associated with either your own first name or a screen name of your choice.

Marketing activities: We also use your information for marketing activities, as permitted by law.

Other communications: There may be other times when we get in touch by email, by post, by phone or by texting you, depending on the contact information you share with us

Market research: We sometimes ask our customers to take part in market research. Any additional personal details that you give us as part of the market research will be used only with your consent.

Fraud detection and prevention: We may use personal data for the detection and prevention of fraud and other illegal or unwanted activities.

Improving our services: Finally, we use personal data for analytical purposes, to improve our services, to enhance the user experience, and to improve the functionality and quality of our online travel services.

How does Formula.Voyage use social media?

We use social media to promote our partners’ products and services and to promote, improve and facilitate our own services. For example, we have integrated social media plugins into the Formula.Voyage website. So when you click on one of the buttons and register with your social media account, information is shared with your social media provider, and possibly presented on your social media profile to be shared with others in your network.

In addition to implementing these buttons, Formula.Voyage uses social media by maintaining accounts and offering apps on several social media sites. These social media services may allow you to share information with Formula.Voyage. When you register with a social media app, you will be told which information will be shared with Formula.Voyage. The information you choose to share with us may include the basic information that’s available in your social media profile, email address, status updates and your list of friends. This information is necessary to create a unique user experience either in the app itself or on our websites. It facilitates such things as personalising our website to suit your needs, connecting you with your friends on F1 travel destinations and analysing and enhancing our travel-related services.

How does Formula.Voyage share your data with third parties?

In certain circumstances, we may share your personal data with third parties.

The product or service you purchased: In order to complete your purchase, we transfer relevant details to the supplier you have made a purchase from. This may include information such as your name, your contact details, your payment details and any specific preferences you specified when making a purchase. If you have a query about your purchase, we may contact the service provider and ask them to handle your request. In cases of purchase related disputes, we may provide the service provider with information about the reservation process as needed. This may include a copy of your purchase confirmation as proof that a purchase was made.

Third-party service providers: We may use service providers (such as “data processors”) to process your personal data strictly on our behalf. This processing would be for purposes such as facilitating reservation payments, sending out marketing material or for analytical support services. These processors are bound by confidentiality clauses and are not allowed to use your personal data for their own purposes or any other purpose.

Competent authorities: We disclose personal data to law enforcement and other governmental authorities insofar as it is required by law or is strictly necessary for the prevention, detection or prosecution of criminal acts and fraud.

How does Formula.Voyage make use of mobile devices?

We use versions of our regular website that have been optimised for mobile. These mobile websites process the personal details you give us in the same way as our website does – and they also allow you to use location services to find products and services nearby. With your consent, we may send you push notifications with information about your reservation.

How does Formula.Voyage use client reviews and other F1 destination-related information you share with us?

After your use of any product or service booked through us, you will be invited to submit a client review. If you don’t want to use your name with the review, you can make use of a screen name (which you can choose in your user account) or the review can be displayed on the website anonymously. By completing a client review, you are agreeing that it can be displayed (as described in detail in our Terms and Conditions) on, for example, the relevant supplier information page on our websites, in our social media accounts and in social apps, or on the website of the relevant business partner’s website, to inform other clients about the quality of products and services you purchased through our website.

If you indicate that a client review was helpful – or not helpful – we will aggregate this with feedback from other customers in order to sort and prioritise guest reviews. We may use the information in your lists or in other F1 destination-related information you share with us in anonymous form – unless you have included this information in your public profile – to help other clients find the right product or service.


What is a cookie?

A cookie is a small amount of data that is placed in the browser of your computer or on your mobile device. This Privacy and Cookies Policy applies to cookies and similar technologies (hereafter together referred to as “cookies”).

Why are cookies used?

Web pages have no memory. If you are surfing from page to page within a website, you will not be recognised as the same user across pages. Cookies allow you to be recognised as the same user across the pages of a website. Cookies also allow your choices to be remembered – choices such as the language you prefer, the currency you use and your search criteria. They will also make sure you are recognised when you return to a website.

Do all cookies do the same thing?

No, there are different types of cookie and different ways of using them. Cookies can be categorised according to their function, their lifespan and according to who places them on a website.

How are cookies used?

Our website uses the following types of cookie:

Technical cookies: We try to give our visitors an advanced and user-friendly website that adapts automatically to their needs and wishes. To achieve this, we use technical cookies to show you our website, to make it function correctly, to create your user account, to sign you in and to manage your bookings and purchases. These technical cookies are absolutely necessary for our website to function properly.

Analytics cookies: We use these cookies to gain insight into how our visitors use the website, to find out what works and what doesn’t, to optimise and improve our website and to ensure we continue to be interesting and relevant. The data we gather includes which web pages you have viewed, which referring/exit pages you have entered and left from, which platform type you have used, date and time stamp information and details such as the number of clicks you make on a given page, your mouse movements and scrolling activity, the search words you use and the text you type while using our website. We also make use of analytics cookies as part of our online advertising campaigns to learn how users interact with our website after they have been shown an online advertisement – which may include advertisements on third-party websites. However, we will not know who you are, and will only obtain anonymous data. Our business partners may also use analytics cookies to learn if their customers make use of accommodation offers integrated into their websites.

Commercial cookies: We use third-party cookies as well as our own to display personalised advertisements on our websites and on other websites. This is called “retargeting,” and it is based on browsing activities, such as the destinations you have been searching for, products and services you have viewed and the prices you have been shown.

How long do Formula.Voyage cookies stay active?

The cookies we use have varying lifespans. The maximum lifespan we set on some of them is five years from your last visit to our website. You can erase cookies from your browser any time you want to.

How can you recognise Formula.Voyage cookies?

You can find our cookies in your browser settings.

Who has access to Formula.Voyage cookie data?

Only Formula.Voyage has access to Formula.Voyage cookies.

How can you manage your cookie preferences?

Using your browser settings in, for example, Internet Explorer, Safari, Firefox or Chrome, you can set which cookies to accept and which to reject. Where you find these settings depends on which browser you use. Use the “Help” function in your browser to locate the settings you need.

If you choose not to accept certain cookies, you may not be able to use some functions on our website. However, we do not otherwise support “Do Not Track” browser settings. Opting out of an online advertising network does not mean that you will no longer receive or be subject to online advertising or marketing analysis. It means that the network from which you opted out will no longer deliver ads tailored to your web preferences and browsing patterns.


What security procedures does Formula.Voyage put in place to safeguard your personal data?

In accordance with European data protection laws, we observe reasonable procedures to prevent unauthorised access and the misuse of personal data.

We use appropriate business systems and procedures to protect and safeguard the personal data you give us. We also use security procedures and technical and physical restrictions for accessing and using the personal data on our servers. Only authorised personnel are permitted to access personal data in the course of their work.


The services offered by Formula.Voyage are not directed at children under 18 years old. The use of any of our services is only allowed with the valid consent of a parent or a guardian. If we receive information from a child under 18 years old, we reserve the right to delete it.


How can you control the personal data you have given to Formula.Voyage?

You always have the right to review the personal information we keep about you. You can request an overview of your personal data by emailing us at Please write ‘Request personal information’ in the subject line of your email to speed things along a bit.

You can also contact us if you believe that the personal information we have for you is incorrect, if you believe that we are no longer entitled to use your personal data, or if you have any other questions about how your personal information is used or about this Privacy Statement. Please email or write to us using the contact details below. You can delete your user account at any time by signing into your account on the Formula.Voyage website and choosing to remove your account.

Who is responsible for the processing of personal data on the Formula.Voyage website?

Prima Media Limited controls the processing of personal data on its websites. Prima Media Limited is a private limited liability company, incorporated under the laws of Lithuania and having its offices at 52 Perkunkiemio Street Vilnius 12144 Lithuania under registration number 304151586. Our VAT registration number is LT100010393017. If you have any suggestions or comments about this privacy notice, please send an email to